British scale-up Bumper, a prominent Buy Now, Pay Later (BNPL) platform focusing on car servicing and repairs, has secured a Series B extension of €9.4 million in equity investment. This funding aims to enhance its services for European drivers and broaden its offerings to dealers and OEMs through recent acquisitions and new product introductions.
The investment round was led by Autotech Ventures with robust backing from automotive and mobility investors, including Jaguar Land Rover’s InMotion Ventures, Suzuki Global Ventures, Porsche Ventures, and Shell Ventures.
“A sudden repair bill can hit families hard,” stated James Jackson, Co-founder and CEO of Bumper. “We created Bumper to provide control, flexibility, and peace of mind during unexpected events. Over 1.5 million drivers have utilized our platform to maintain their cars without financial strain.”
Founded in 2013, Bumper addresses a major motoring challenge—unexpected repair bills. Whether a failed MOT or accident damage, many drivers encounter unforeseen expenses of €500 or more. Bumper allows customers to distribute these costs into manageable, interest-free payments through their dealership or garage.
Bumper operates in over 5,000 dealerships and garages, partnering with major automotive brands like Volkswagen, Ford, Nissan, Volvo, Seat, Audi, Skoda, Jaguar Land Rover, and Porsche.
“We’re evolving from our consumer BNPL roots into a comprehensive platform for automotive retail,” Jackson added. “By controlling more of the payments process and offering software solutions to dealers, we enhance margins, streamline operations, and support the future of mobility retail.”
The company is reportedly operationally profitable and on track to surpass €1 billion in GMV by 2025, up from €348 million last year.
The announcement coincides with Bumper’s tenth anniversary, highlighted by a refreshed brand identity and new website launch.
Kaihei Takagi, Director of Suzuki Global Ventures, remarked, “We are thrilled to continue supporting Bumper’s growth through this Series B extension. Bumper’s proactive M&A growth strategy has enabled broader strategic discussions beyond BNPL, including potential collaboration with Suzuki Motor Corporation. We anticipate deepening these strategic dialogues and supporting Bumper’s expansion across Europe, Japan, and beyond.”
BNPL remains central to Bumper’s consumer strategy, as the company expands into related payment and software services through a focused M&A strategy:
– In October 2024, Bumper acquired AutoBI, a real-time business intelligence platform for car retailers and OEMs.
– In May this year, Bumper acquired Cocoon Payments, providing a white-label solution to help dealerships streamline digital payment processes.
These acquisitions support the launch of Bumper Pro, a new suite of B2B tools for dealerships and OEMs. Bumper Pro reportedly aids automotive retailers in reducing card transaction fees, automating workflows, and gaining clearer insights into sales and aftersales performance—building on Bumper’s payment infrastructure and strong industry integrations.
Tony Rimas, Venture Partner of Autotech Ventures, said, “We first invested in Bumper in 2021, attracted by its industry BNPL product and UK dealer sector penetration. We have been impressed by its remarkable revenue growth in the UK and Europe, expanded payment solutions portfolio, and the team’s ability to execute its ambitious plans.
“We’re excited to support the next phase of Bumper’s growth, particularly the opportunities arising from its acquisition of AutoBI and Cocoon Payments and the rollout of the transformative Bumper Pro platform.”
