Canadian-founded, New York City-based AI go-to-market startup Clay has nearly tripled its unicorn valuation with a new $100-million USD ($137.4-million CAD) Series C round.
The funding was led by CapitalG, Google’s parent company Alphabet’s independent growth fund. Existing investors like Sequoia Capital, Meritech Capital, First Round Capital, BoxGroup, and Boldstart joined, along with new investor Sapphire Ventures.
Clay claims it is set to more than triple its revenue this year, serving over 10,000 customers.
This round values Clay at $3.1 billion USD ($4.26 billion CAD), six times its $500 million USD valuation from over a year ago. Eight months ago, another funding round valued Clay at $1.25 billion USD. Clay has raised $204 million USD ($280 million CAD) to date.
Founded in 2017 by McGill University graduates Kareem Amin and Nicolae Rusan, Clay seeks to make programming more accessible. Rusan, now departed from the company, is Canadian, while Amin, originally from Egypt, came to Canada for university before moving to the US. In late 2021, Clay hired head of operations Varun Anand as it shifted focus to automating sales and marketing.
RELATED: Canadian-founded Clay achieves unicorn status with $57.5-million raise
Clay assists go-to-market teams in finding strong sales leads and personalizing their approach. Its platform combines over 150 integrations and AI agents to locate data, such as contact information and intent signals, applying that data across the tech stack.
Clay enables sales and marketing teams to “bring to life workflows that they could only dream of before,” said CapitalG partner Jane Alexander.
Clay is on track to more than triple its revenue this year, serving over 10,000 customers (up from 5,000 in January), including OpenAI, Canva, Anthropic, and Rippling, using the new funds to accelerate product development.
Feature image courtesy Clay.